There's Nothing So Old as the Recently New

Wall Street Journal: There's Nothing So Old as the Recently New

Watching friends learn kite-surfing last week, equipped not only with new designs of inflatable kites shaped like pterodactyls but new kinds of harnesses shaped like medieval chastity belts and even new helmets shaped like Elizabethan sleeping caps, it occurred to me that nothing becomes obsolete so fast as something new. For it is pretty clear that the rise of kite-surfing, invented in the late 1990s, is slowly killing wind-surfing.

Wind-surfing, invented in the 1970s, is not yet as moribund as the fax, which was invented at about the same time, but it may be heading that way. As recently as 2005, wind-surfers were scoffing at the upstart kite-surfers, arguing that their pastime was slower, more cumbersome and more dangerous. (I remember scoffing at email's inferiority to fax in the days when you had to call to alert somebody to check for an incoming email.)

Now kite-surfing equipment packs smaller and costs less than wind surfing's, the skills are easier to learn, the speed is as great—greater in light winds—and it can be done on land in the form of kite-karting. People have already crossed hundreds of miles of ocean by kite-surfing, from the Canaries to Morocco, for example, and from Tasmania to Australia.

My point is that new technologies threaten young technologies more than they threaten ancient ones. Kite-surfing may kill wind-surfing, but it will not affect sailing. Email eclipsed fax more than it did letter-writing. Social networking is overtaking telephoning, but not partying. In the era of Kinect, Space Invaders is dead, but poker is thriving. In competition with jets, airships have largely died out, but ships have not. Refrigeration killed the newfangled ice trade, but old-fashioned pickling, smoking and curing continued. ...

... It follows that obsolescence more probably beckons for the things that have changed our life most recently, rather than for the things that are already old. My generation finds it hard to believe that email will die, but the young barely touch it, preferring Facebook, Twitter and text. I suspect rather than go extinct, email will evolve into something more compatible with text and social networking. And perhaps we may be permitted a wry smile at the certain prospect that the young will in turn be marooned with obsolete habits and terms like Facebook, Twitter and text.

Comments

[Cameron]

I can't help noticing a parallel with the songs we sing in church.

In our congregation we usually have a mix of old and new. New songs come along every once in a while, but they always seem to replace last year's favourites. Better songs might turn up in the rotation again in years to come, but less and less frequently as the years go on.

I figure songs, like genes, follow a 'survival of the fittest' law. Only the very, very best are still popping up 200 years after they're first introduced.

[ceemac]

I graduated from HS in 1976. In the mid-90's at our 20th I was struck by the fact that many of my classmates were in jobs that did not exist when we finished HS. Most of the jobs were tech related and they paid VERY well. Now as we approach our 35th most if not all of those jobs do not exist. In fact many of them went away with the tech collapse of 2000